All proceeds will go directly towards the Global Funds Covid-19 Relief. (RED) harnesses the power of people and companies to fight AIDS. (RED) partners with the world’s most iconic brands that contribute profits from the sale of (RED)-branded products and experiences to the Global Fund.
To date, (RED) partners have generated more than $650 million for the Global Fund to fight AIDS, Tuberculosis and Malaria, to support HIV/AIDS grants in Ghana, Kenya, Lesotho, Rwanda, South Africa, eSwatini, Tanzania, and Zambia. 100% of that money goes to work on the ground—no overhead is taken.
Global Fund grants that (RED) supports have impacted more than 180 million people with prevention, treatment, counseling, HIV testing, and care services.